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At Calvin Klein, we believe in fostering an inclusive and collaborative culture by celebrating different perspectives, backgrounds and beliefs to truly connect with our associates and consumers. Join us and have a meaningful impact on the world – and – endless opportunities to design your future. Immerse yourself in Calvin Klein here! (YouTube, Instagram, TikTok)

The Team

The EMEA Creative department is a creative hub within the direct-to-consumer (DTC) organisation, responsible for providing consumers the most compelling store and showroom experience in the region based on the global direction delivered by the CK Global Brand Environments team based in the New York global Calvin Klein headquarters. Overseeing the creation of Visual Merchandising (VM) & Windows guidelines, sampling and production of window concepts, showroom operations, and regional product presentation training, this EMEA department ensures regional DTC success in close collaboration with the market hubs.

The CK Creative Concepts team produces and deliver guidelines and tools to the EMEA market, ensuring brand consistency and commerciality across retail and wholesale. Design, production and implementation of creative concepts, campaigns and consumer messaging are managed alongside the regional showrooms.
 

The Position:

Specialist Consumer Messaging, part of the CK EMEA Creative Concepts team, reporting to the Senior Manager Creative Concepts, drives the development of non-seasonal and project specific consumer messaging assets for the EMEA markets through partnership with global brand environments, central and local marketing, visual & retail product merchandising and key external vendors.

Key Responsibilities:

• Manage development and distribution of non-seasonal & project specific consumer messaging assets for windows and in-store environments across all divisions and channels: Retail Full Price + Outlet and Wholesale. These are mostly, but not strictly linked to non-seasonal campaigns and product stories, member activations, fit-guides, and sales/promotions. These can also be linked to seasonal campaigns and key brand marketing stories.

• Drive efficient processes through an effective collaboration with the assigned suppliers, contractors and agencies.

• Define the available assets for the EMEA market in communication with other business stakeholders, such as Global brand environments, Global and European marketing, Retail & Visual merchandising, Buying teams, Divisions.

• Create and approve all assets according to brand guidelines.

• Communicate and define accurate and market specific rules and exceptions with supplier, according to global guidelines.

• Create and communicate rollout plan in collaboration with the supplier including all relevant information in order to ensure that timelines and launch dates are met.

• Assist with translation process, help coordinate the development and delivery of translation materials to ensure smooth regional execution of consumer messaging across different markets, countries and languages.

• Approve consumer messaging artworks prior to production across all channels and divisions.

• Collaborate with all direct team members and local teams on roll-out, ensuring consistent, on-brand communication across all markets.

• Monitor costs including raising purchase orders and oversee the recharge process for franchisees.

• Ensure that all relevant consumer messaging assets are available on the digital database on time and accurately plan data clean-up and order phases with the supplier and markets.

• Oversee assets implementation on selected digital video screens in collaboration with suppliers.

• Provide clear information and content for the creation of accurate monthly guidelines and communication updates via official channels.

• Monitor and guide the local production process between local markets (where applicable).

* Please note: Responsibilities include, but are not limited to those listed above. The role may require additional tasks and duties as assigned to meet the needs of the department and organisation.

The Ideal Candidate

• Related university degree + 4-7 years’ work experience in the field of design and production of 2D assets

• Experience in supplier communication and clear briefing

• Experience in graphic design and creation of appealing documents

• Excellent knowledge of Adobe Creative Suite

• Excellent knowledge of MS office

• Familiarity with content management programs (Asana, Wrike, Miro, MSTeams)

• Ability to conceptualise ideas and bring them to realisation

• Ability to be pro-active, self-reliant and comfortable with decision-making

• Ability to combine creative thinking with strategic execution

• Fluent English communication skills (written and spoken)

Your Wellbeing is Our Priority

In the heart of Amsterdam, PVH is home to the global headquarters of Tommy Hilfiger and the European offices of Calvin Klein.  

• Wellbeing: exclusive onsite gym and fitness classes, personal training, meditation studio, sports clubs, in-house physio, and receive access to our nutritional and wellbeing programs 

• Campus: extensive food and beverage offerings, top-notch restaurant, barista coffee bars, sky bar, monthly social events, weekly Thursday drinks, game nights, and campus-themed activities that will keep your social life busy 

• Develop your career: whether you lead a team or contribute your own expertise, everyone is a leader at PVH. PVH University curates and delivers training programs for you to continuously develop your professional and personal goals 

• Be at the forefront: stay closely connected to our brands, CALVIN KLEIN and TOMMY HILFIGER, and be a part of seasonal market launches, sample sales and receive employee discounts! 

Check out our Amsterdam Campus here.

About PVH:

We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.   

One of PVH’s greatest strengths is our people. Our collective desire is to create a workplace environment where every individual is valued, and every voice is heard, and we are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. Learn more about Inclusion & Diversity at PVH here.

PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications without regard to race, ethnicity, color, sex, gender identity or expression, age, religion, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, PVH is also committed to ensuring that all current and future PVH associates are compensated solely on job-related factors such as skill, ability, educational background, work quality, experience and potential.