Be part of an iconic story.

TOMMY HILFIGER is one of the world’s most recognized global lifestyle brands, confidently welcoming and inspiring consumers since 1985. Originally established in New York City and infused with the vibrant spirit of Americana, to create the modern uniform of accessible luxury. The TOMMY HILFIGER brands consist of TOMMY HILFIGER and TOMMY JEANS, complemented by a range of licensed product categories that extend the brand lifestyle across generations, geographies, activities and occasions. Tommy Hilfiger’s global marketing approach and communications strategy taps into culture through the world of F.A.M.E.S.: the people, organizations and ideas boldly driving the future of Fashion, Art, Music, Entertainment and Sport. Major global campaigns, sponsorship platforms, and disruptive activations with world-class athletes, musicians and entertainers bring a constant source of energy and inspiration to the brand. Immerse yourself in TOMMY HILFIGER here! (YouTube, Instagram, TikTok)

The Team

The Tommy Hilfiger Global Consumer Engagement group brings the brand’s campaigns, activations, and products to life for consumers across all marketing and commercial touchpoints. With relentless focus and ruthless consistency, the team executes high-impact brand and product storytelling that builds desirability and relevance with consumers.

The Global Consumer Engagement leadership team is comprised of a group of highly experienced marketing channel leaders who set the global agenda and playbooks for Media; Communications; Entertainment & Talent; Social Media; Events; Retail, Wholesale & Digital Marketing; and Sponsorships. Together this team has the power to reach, inspire, entertain, educate and cultivate a sense of belonging for consumers globally – and it is the leadership team’s role to ensure that this is done with clockwork alignment, agile budget management, deep partnership with the regions, and strong empowerment for each team to run a fit for channel strategy. The Global Consumer Engagement group is ultimately responsible for executing an integrated marketing plan that builds brand equity and delivers on business targets. The mission is to shape the unique and meaningful consumer-facing experiences that cut through to target audiences and make Tommy Hilfiger’s collections the most desirable in the market.

The Social Media Marketing team is part of the Global Consumer Engagement group, which oversees all PR, Influence/Talent, Events, and social media for the brands. The Global Social Media team is responsible for bringing the Tommy Hilfiger & Tommy Jeans brands to life in the most native and relevant way across key social media channels.

The Tommy Hilfiger and Tommy Jeans Social Team have 3 key objectives:

• Drive consideration and relevancy for Tommy Hilfiger & Tommy Jeans

• Consistently bring the brand to life on a global scale through quality content

• Create valuable social experiences for fans and consumers

The position 

The Global Social Media Community Management Coordinator is a crucial support function within the Tommy Hilfiger Global Social Media team, part of Global Consumer Engagement / Global Marketing, and serves as a first line of defense in ensuring a safe online brand environment. This role is responsible for supporting and maintaining tools and processes that consistently build brand desirability, relevance, and engagement with the global consumer. 

Brand awareness and brand protection  

• Build and manage an active global community by being the daily voice of Tommy Hilfiger, using the right tone of voice copy when engaging with consumers, talents, celebrities, and online media. 

• Respond quickly and professionally to comments, questions, and concerns. 

• Proactively engage to spark conversations and strengthen loyalty across the different communities we serve through campaigns, brand ambassadors, and partnerships. 

• Act as the eyes and ears of the brand online by spotting early sentiment shifts and potential virals or issues. 

• Support drafting rules of engagement and engagement strategies. 

Social Media Tech and Tools  

• Maintain and refine dashboards, workflows, templates, and response processes. Support and suggest new ideas and improvements. 

• Flag recurring issues, themes, or platform problems and escalate when needed. 

• Drive relationships and connections with stakeholders, including but not limited to external vendors, Corp. Comms/PR, regional Digital Marketing and Customer Service teams. 

• Supports the team with publishing content when needed. 

Trends, Reporting, and Insights Support 

• Support weekly, campaign, and crisis reports with engagement, sentiment, content performance, and risk insights. 

• Monitor competitors, trends, and key cultural moments for opportunities. 

• Stay current on platform trends and best practices. 

• Suggest new ideas and improvements based on insights and community behavior. 

Note

• Responsibilities include, but are not limited to, those listed above. The role may require additional tasks and duties as assigned to meet the needs of the department and organization. 

• Standard workweek is Tuesday to Saturday. 

Ideal Candidate

• Strong written and verbal communication skills, with the ability to confidently engage in a social media environment. 

• Fluent in (American) English. 

• Solid understanding of the social media landscape and online community management, including community building, engagement strategies, and crisis management. 

• Strong attention to detail, solution-driven mindset, and ability to identify positive and negative trends early and escalate appropriately. 

• Ability to manage multiple priorities in a fast-paced environment. 

• Working knowledge of social media management tools such as Sprinklr and Meta Business Suite. 

• Affinity with technology and data, with experience supporting tools, workflows, and reporting. 

• Strong collaboration skills with internal and external stakeholders. 

• Willingness to work evenings and weekends when required. 

• The standard workweek is Tuesday to Saturday. 

Your Wellbeing is Our Priority

In the heart of Amsterdam, PVH is home to the global headquarters of Tommy Hilfiger and the European offices of Calvin Klein.  

• Wellbeing: exclusive onsite gym and fitness classes, personal training, meditation studio, sports clubs, in-house physio, and receive access to our nutritional and wellbeing programs 

• Campus: extensive food and beverage offerings, top-notch restaurant, barista coffee bars, sky bar, monthly social events, weekly Thursday drinks, game nights, and campus-themed activities that will keep your social life busy 

• Develop your career: whether you lead a team or contribute your own expertise, everyone is a leader at PVH. PVH University curates and delivers training programs for you to continuously develop your professional and personal goals 

• Be at the forefront: stay closely connected to our brands, CALVIN KLEIN and TOMMY HILFIGER, and be a part of seasonal market launches, sample sales and receive employee discounts! 

Check out our Amsterdam Campus here.

About PVH:

We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.   

One of PVH’s greatest strengths is our people. Our collective desire is to create a workplace environment where every individual is valued, and every voice is heard, and we are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. Learn more about Inclusion & Diversity at PVH here.

PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications without regard to race, ethnicity, color, sex, gender identity or expression, age, religion, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, PVH is also committed to ensuring that all current and future PVH associates are compensated solely on job-related factors such as skill, ability, educational background, work quality, experience and potential.